Build Your Dental Practice to Stand Out With Techie Dentist’s Dental Startup Program.
A Dental Clinic Start-up requires as much planning as any other business. You need an effective business plan involving all the areas like finance, marketing, target customer base, competition analysis and most importantly marketing.
Dentists are ready to provide their skills to alleviate people of their dental problems but fail to assess the commercial reality of their practice.
Gone are the days when opening a dental clinic would ensure patients. Now you have to steal your patient’s attention from 10 other dental clinics in your area.
We know most of the dentists struggle to market their practice in an effective manner.
Here comes TECHIEDENTIST to your rescue
Dental startup marketing is one of a kind service which we offer to our clients. No other organization provides this service for dental clinics in India.
Marketing is not only about displaying print or digital ads, that’s advertising. Marketing is everything an organization does to place a product or service into customer’s hands. Marketing is a systemic process of planning, implementation and a mix of business activities to bring a customer to your practice.
In a world of cut throat competition, you cannot ignore marketing if you want to be successful.
At Techiedentist, we help you establish the marketability of your dental clinic and ensure a good flow of patients from the very first day of your Dental Clinic inauguration.
Brands are not built only online, gone are the days where digital marketing stood alone as a separate discipline. We are now in the age where digital events are integrated in real life and vice versa.
For a dental startup, it is imperative to combine the two for a remarkable launch and we at TechieDentist will help you do just that.
Building a Brand: Distinguish yourself from your competition in the eyes of your customer. A step by step process that begins with a USP which acts a guideline and a theme to create marketing strategies for your target customer base.
This USP is used to design your custom dental logo, a responsive website design, your direct mail design. Banners, business cards, your dental clinic interiors and all there it is.
Membership Cards: Create custom membership cards for corporates, schools, colleges and other institutions for your dental clinic. We even help you tie up with some corporates where you can offer family membership cards to their employees and offer discounts on your services.
It is a win- win situation for both. It ensures regular flow of patients to your dental clinic, a word of mouth publicity to their extended relatives and a stable growth of your practice.
Generating Buzz: When your marketing strategy is ready, we use advertising to promote, explain and reach your target audience through various social media channels, newspapers and brochures to generate buzz around your dental clinic. We create both online and offline events to increase your brand awareness and drive patients to your dental practice.
Welcome to the practice event: You don’t get a second chance to make a first impression. Make it count. We help you organize the event in a manner that is most beneficial to your practice. With all the right invitees and the best marketing in place, your startup is going to rock from day one.
A photo equals thousand words: Display your clinic through photos. Having a professional photographer take the pictures of your clinic that appeal to your target audience will give you the most ROI. A professional video of your practice will take you high above your competition and showcase you as a brand that you are.
Becoming an easy choice: There are many reasons people don’t go to a dental clinic, though few are unavoidable, many can be tackled with some good strategies. Educate your patients with blogs and make it easier for them to choose you by providing affordable fees, easy payment options, incentives and convenient timing.
Brand merchandise: Want to take the branding of your dental clinic to the next level? Consider brand merchandise. Consider tooth brushes with your custom logo on it or a funny caricature of a tooth to encourage children for brushing. People love free stuff. Freebies are the best way to create a lasting impression and spread a word about your dental clinic.
Set up a review system: We all know how online reviews effect a dental practice. By keep a review system in place, you can collect reviews from day one and increase patient flow through referrals.